Email Marketing
Email remains one of the most effective ways to connect with people.
At MWB, we design email strategies that build trust, nurture relationships, and drive measurable results.
Connecting with purpose, one email at a time.
From first impressions to long-term loyalty, our campaigns deliver clarity, consistency, and value straight to your audience’s inbox.
Email marketing is not treated in isolation. It is built into the TRACK Experience, ensuring that every campaign supports your wider digital journey and helps turn attention into action.
What We Do
Email that engages and converts
From strategy to automation, we craft email experiences that feel personal, perform with purpose, and drive measurable growth.
Strategy
Email Strategy
Defining the role of email within your growth journey.
Creation
Campaign Creation
Designing and delivering engaging, on-brand communications.
Automation
Automation & Workflows
Smart sequences that nurture leads and save time.
Behaviour
Personalisation
Tailoring content to customer behaviour and preferences.
Performance
Performance Optimisation
Testing subject lines, design, and CTAs for impact.
Reporting
Analytics & Reporting
Transparent insights to measure effectiveness.
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How Email Marketing Powers TRACK
Target
Target
Target
Segment and define audiences for the right message at the right time.
How Email Marketing Powers TRACK
Reach
Reach
Reach
Deliver content directly into the inboxes of the people that matter most.
How Email Marketing Powers TRACK
Attract
Attract
Attract
Share valuable insights and updates that spark engagement.
How Email Marketing Powers TRACK
Convert
Convert
Convert
Use clear calls-to-action and automation to turn interest into results.
How Email Marketing Powers TRACK
Keep
Keep
Keep
Build long-term loyalty through consistent, personalised communication.
Feature projects
Our favourite Email Marketing projects
The Value to You
Why email still matters
We use strategy, creativity, and automation to turn inboxes into growth channels, building stronger connections and lasting customer relationships.
Communication
Communication that drives results
Direct, measurable communication with your audience.
Relationships
Relationships over transactions
Campaigns that nurture relationships, not just sell.
Connection
Efficiency through automation
Smarter workflows that save time and increase consistency.
Loyalty
Loyalty that lasts
A strategy that builds loyalty and long-term growth.
FAQS
Frequently Asked Questions
Got questions about email marketing? Here’s how we help brands connect with purpose and drive measurable results.
What email platforms do you work with?
We work across Mailchimp, HubSpot, and bespoke CRM-integrated systems.
How does email fit into the TRACK Experience?
Email supports the Keep stage, nurturing leads, building loyalty, and driving long-term engagement.
Can you help grow our email list?
Absolutely. We combine CRO and lead-gen tactics to grow engaged, relevant audiences.
What’s included in your email marketing service?
Strategy, design, automation, copywriting, and ongoing performance analysis.
Do you create automated workflows?
Yes, we build custom journeys to deliver the right message at the right time.
What email platforms do you work with?
We work across Mailchimp, HubSpot, and bespoke CRM-integrated systems.
What’s included in your email marketing service?
Strategy, design, automation, copywriting, and ongoing performance analysis.
How does email fit into the TRACK Experience?
Email supports the Keep stage, nurturing leads, building loyalty, and driving long-term engagement.
Do you create automated workflows?
Yes, we build custom journeys to deliver the right message at the right time.
Can you help grow our email list?
Absolutely. We combine CRO and lead-gen tactics to grow engaged, relevant audiences.